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Insight Q&A: Barry Smith, Haine & Smith

Business
Barry Smith co-founder and partner of southern England regional chain Haine & Smith

Do you have a typical practice?

Barry Smith Medium-sized practice in a rural market town.

How do you want the practices to come over to customers?

BS Caring and quality in everything. We want it to be a happy experience for patients; making them feel welcome and comfortable in what may be a first appointment in unfamiliar surroundings.

How would you characterise your clients? 

BS People who enjoy being cared for by a family business, and by staff who are friendly , professional and give them time.

How would you describe the ethos of the company? 

BS No compromise, just quality. Care for patients and staff.

What do you consider the most important thing for an optical practice to offer to its customers? 

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