Ramping up efforts in the optical frame market in recessionary times is not for the faint hearted. But as Rory Brogan reports, the Blue Gem company is looking at a long-term game plan
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As part of Blue Gem's move to supply frames to the independent optical market, the sunglass company has recently secured some major funding, added a designer to its expanded team and produced its own eyewear designs for Patrick Cox and Storm Couture.
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