
David Burghardt Vision Care’s whole-team approach to engaging with patients from the moment they arrive in the practice caught the attention of the judging panel for the 2024 Optician Awards. Early in 2024, the Lincoln-based independent decided to remove the traditional receptionist role and instead empower every team member to take responsibility for meeting and greeting patients to offer a ‘personal and consistent experience’.
This, along with its strong team development, support for the community, celebration of team successes and excellent Google reviews earned the practice the coveted Optical Assistant Team of the Year Award.
‘We had an incredible time at the Optician Awards in London. The event was professionally run and beautifully organised. It was a great opportunity to connect with others in the industry, share insights, and be part of such a prestigious occasion,’ says senior clinical assistant, Vikki Rowe, adding: ‘The most thrilling moment of the night was stepping onto the stage to receive the award.
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