Alan Miller lines up with Salford

Alan Miller Opticians has agreed a deal with the Salford Red Devils Rugby League Club to become its official eye partner.

The group, which operates two practices in Irlam and Salford, Greater Manchester area as part of the Hakim Group, will provide players and club staff with eye care plans.

In return, the contra deal will see the Alan Miller brand gain exposure through pitch side advertising and match day literature, club newsletters and other marketing materials.

Salford Red Devils prop Adrian Morley visited the Irlam branch to launch the partnership, where he was pictured with optometrist Sohail Hakim.