College reports leaflet demand

Huge demand has been reported for a leaflet produced by the College of Optometrists on ageing and eye health. Nearly 7,000 of the Watch Your Step leaflets were said to have been distributed to 120 practices since the end of May.

The leaflet was developed as a part of a campaign bearing the same name which launched recently to coincide with Falls Awareness Week (News 17.06.13). The campaign set out to raise awareness of the number of older people falling due to poor vision and to encourage patients to pay more attention to eye health as they age.

Ian Humphreys, director of member services and communications at the College said it was delighted that so many members had ordered the leaflet.