As a fellow distributor of frames in a tough, competitive market, I find it hard to understand why you need to spend valuable time attempting to damage our company instead of building your own - but then maybe your letter could be regarded as a poorly disguised attempt to gain favour? I find your economics surprisingly naive. Dollond & Aitchison's turnover in a week is probably equivalent to that of De Rigo (UK) in a full year! I cannot see your argument, therefore, that our pounds will strengthen them - most probably the other way round. Perhaps your real fear is that De Rigo will grow stronger as your competitor. In case you are unaware, I must inform you that, following the acquisition, De Rigo remains totally independent of Dollond & Aitchison and, therefore, has no business relationship with it. So the independent opticians, always important to our company, are now even more valuable and this will be reflected in our increasing support for them. I must also correct you. We do not operate a 'sale or return' policy. The strength of our products and advertising render this unnecessary. With regard to our window dressing competition, featured in optician (June 11) this was one of four quoted in that month. Mid Optic, Signet Armorlite and Contact Lens Precision Laboratories all declared their winners. Are they to be chastised publicly? Come off it, Mr Morris. The reputation which you built with OWP, before its demise, can only suffer by such a scurrilous attack on an honourable company quietly doing its best. Michael Green Chief Executive of Sales De Rigo (UK)