Eschenbach digitises frames with Fittingbox partnership

Fittingbox has added Eschenbach’s eyewear collections to its virtual try-on service, allowing customers to view 3D representations of frames for an enhanced shopping experience.

The online database, which already included Marchon, De Rigo and Charmant, was designed to digitise and present frames in an innovative way.

Benjamin Hakoun, CEO of Fittingbox, said: ‘The numerous resellers who offer their brands can now have access to their entire collections in 3D by subscribing to our database. We take pride in this accomplishment and value the confidence these manufacturers have bestowed upon our expertise.’