EssilorLuxottica and Prada extends 20-year partnership

EssilorLuxottica and Prada Group have renewed their licensing agreement for the development, protection and worldwide distribution of eyewear under the Prada, Prada Linea Rossa and Miu Miu brands.

The new agreement ran to December 2030 with the option of a further five years and built on the 20-year long partnership between the companies.

Francesco Milleri, chairman and CEO at EssilorLuxottica, said: ‘Since our paths first crossed, Prada Group has been an extraordinary partner, holding a very special place in our journey. This renewal fills us with pride and marks our shared commitment to embrace the finest expression of luxury eyewear – from refined elegance to bold irreverence and sport-inspired dynamism. Together we aim to deliver even greater innovations in the years to come.’