Optometry’s far-reaching impact and its vital role in shaping the future of eye care was the focus of World Optometry Week (WOW) 2025 (March 17-23) and World Optometry Day (March 23), organised by the World Council of Optometry (WCO).
‘WOW provides a valuable opportunity to raise awareness about the importance of eye care, recognise optometrists’ contributions to advancing eye care as a human right, and emphasise optometry’s role in global health,’ said WCO president, Sandra Block.
Under the theme ‘Eyes to the future: optometry improving global wellness’, WOW sought to address key healthcare challenges raised in the 2019 World Report on Vision, including the growing global population, aging demographics and rising urbanisation.
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