Maui Jim gets in the driving seat with Red Bull

Maui Jim, part of the Kering Eyewear portfolio, has forged a new multi-year partnership with Oracle Red Bull Racing, building on its collaboration with Red Bull Global Sports since 2024.

Starting from the 2025 Formula 1 season, Maui Jim will equip the entire Oracle Red Bull Racing team with its eyewear technology for use throughout the global race calendar.

Roberto Vedovotto, founder, president and CEO of Kering Eyewear, shared: ‘We look forward to bringing our signature to the F1 paddock, helping the team see the world with unmatched clarity and style as they chase success in 2025 and beyond.’