Authentic Brands Group and Mondottica have partnered on the launch of Reebok-branded eyewear and sunglasses for men, women and children.
Tony Pessok, CEO of Mondottica, said: ‘Reebok is one of the world’s most respected sports lifestyle brands. Mondottica Group is extremely pleased to sign a global eyewear partnership with Authentic and to have previewed the debut 2024 collection of sports-inspired eyewear at the MIDO Eyewear Show
The debut collection included 24 optical and 16 sunglass models featuring a mix of acetate and metal styles with Reebok branded logos and integrated spring hinges and custom core wires.
‘This product offering allows us to provide our consumers with high-performance, stylish eyewear that complements their active lifestyles,’ said Steve Robaire, executive vice president of Reebok at Authentic.