Mondottica to produce Pepe eyewear

Mondottica has signed a licence agreement with Pepe Jeans London to design and distribute its new eyewear range of frames and sunglasses.

The jeans company was founded in 1973 and is now established as a world-leading fashion brand, its latest international advertising campaigns featuring actress/model Sienna Miller.

Mondottica's chairman Michael Jardine said: 'I am delighted that we will be launching Pepe Jeans London Eyewear. It's such a vibrant and exciting label and we very much appreciate the brand's roots emanating from Portobello Road and extending throughout major parts of the world.

'The eyewear collection will be reflective of the brand's character: fun, trendy and fashionable. Pepe Jeans London Eyewear will utilise our creative abilities and strengthen Mondottica's product profile.'