Promotion with Specs Appeal

Transitions Optical has launched an interactive 'Specs Appeal Pack' to help practitioners market the company's variable tint ophthalmic lenses.

The initiative extends the company's partnership with Nicky Hambleton-Jones, presenter of 10 Years Younger on Channel 4.

The pack, which is available from this month, includes an introductory CD - including an invitation to the electronic e-learning module featuring Nicky Hambleton-Jones - the Spec Selector, a guide to Transitions lenses, a dispensing mat and the new winter edition of Specs Appeal Guide complete with matching leaflet holder.

To order a pack go to: www.transitions-tom.co.uk