Sainsbury's begins contact lens sales

Retailing giant Sainsbury's became the latest supermarket to stride into the contact lens price war, joining Asda and Tesco.
 
The newcomer claims its offer of dailies and monthlies is ‘up to 40 per cent cheaper than opticians’ high street prices’.

The multi-million pound company has launched its lenses online in a deal which involves fellow Nectar card sponsor Dollond & Aitchison. It is offering four brands  Bausch & Lomb, CIBA Vision, CooperVision and Johnson & Johnson  with free delivery across the UK.

Sainsbury's released its price offers on Wednesday this week, and they included Focus Dailies Spherical ‘from £18 for 30 pairs’, 1-Day Acuvue ‘from £29 per 30 pairs’ and Night & Day extended wear ‘from £12.79 per month’. All prices are for a nine-month supply.