Ogi Eyewear is concentrating on a new Neoclassic Eyewear segment with its Seraphin line that it described as reflecting the essence of classic eyewear with a sharp modernistic edge.
Ogi said that the line did not aim to simply bring back to life eyewear from the past, but synthesised the tradition anew. It added that Seraphin was adapting the finest elements of luxury eyewear from the past into fresh, contemporary interpretations. The styles reflected trendsetters of bygone eras with acute details, rich colour and handmade materials, it said.
Model Virginia (pictured) is a bold, retro-inspired cat's eye design with a layered front for the 'boutique store enthusiast', while the Zarthan frame has a deep lens shape and comes in contemporary colour combinations, with soft, unconventional eyeline curves.
All Seraphin eyewear comes in a leather hard case with microfibre cleaning cloth, backed up with point of purchase material comprising a logo plaque, counter cards and large window banners.
? Details: 020 8453 1163.