Silmo 2014: Swiss Eyewear Group to launch two new collections

Brand new from the Swiss Eyewear Group is the first collection from menswear designer Marc Stone.

The new range uses design elements from Marc Stone’s apparel collection as signatures throughout. Highlights include wood finishes on acetate frames and on-trend panto silhouettes with retro inspired clip-ons. Contemporary stainless steel metal frames with discreet side shields and slightly heavier rims also feature.

‘The collection combines the classic aesthetics of high fashion with the subtle street influence of the Marc Stone designer collections. Given the Swiss heritage of both of our companies, the optical trade around the globe can expect a collection manufactured to the highest standards, using top quality and innovative high-tech materials,’ said Jerry Dreifuss, CEO of the Swiss Eyewear Group.