Specsavers held its annual Professional Advancement Conference (PAC) in Birmingham last weekend.
Professor Harry Weisinger, Specsavers global director of professional services, told 2,000 attendees to expect a transformation of their roles as the gap closes between optometry and medicine.
Enhanced optical services were a key focus of the conference, with other sessions on children’s eye care, contact lenses, regulatory standards, dispensing and audiology.
Thirteen halls in the Birmingham ICC were in used in what was billed as Europe’s largest optical clinical CET conference.
Prof Weisinger said: ‘We are embarking on a transformation of our profession that has until this point steadily evolved from our origins as spectacle makers to where we are today. Transformation: that’s a big call. But rest assured this is where we’re going.’
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