Vision Council reveals new branding for Vision Expo events

Vision Council has rebranded the Vision Expo East and West events with a new logo and tagline of ‘The future, clearly.’

The new branding will be displayed for Vision Expo events in 2020, starting with Vision Expo East in New York between March 26-29.

CEO of the Vision Council Ashley Mills said: ‘We are excited to invest in the growth and evolution of Vision Expo. The show has always served as a discovery zone for innovative products and services, new technology and fashion trends, while simultaneously encouraging and challenging the industry. 2020 provides unique significance in leading us into a vibrant future and we know the reimagination of Vision Expo will present the optical industry with the perfect platform to make that happen.’