Zeiss launches DuraVision

Carl Zeiss Vision has introduced a new coating, DuraVision Platinum, described as more robust than previous offerings.

With one in three consumers buying lenses with an AR coating, the company said that DuraVision Platinum would help increase this number and grow revenue.

'Zeiss lenses with DuraVision Platinum technology are the hardest ever Zeiss lenses available, which is exactly what patients want,' the company added.

CZV said the coating was made of layers densely packed using ion-assisted deposition, which resulted in a surface that was three times harder than the previous generation of hard AR coated plastic Zeiss lenses and 35 per cent harder than AR-coated mineral Zeiss lenses.