Opinion

Chris Bennett: Optrafair sets the excitement for optical products

Getting passionate about optical products is not always easy but there’s a rich seam of styles, technology and options on offer at the moment

Getting passionate about optical products is not always easy but there’s a rich seam of styles, technology and options on offer at the moment.

Maybe it’s a coincidence or maybe it’s because Optrafair is just around the corner (April 18-12) but those heading up to Birmingham will certainly get to see something different this year.

Fashion frames have long captured the headlines when it comes to optical shows and visitors won’t be disappointed on that score. Interest in lens technology is also riding high, just look at the pre-registrations for the lecture on Blue Light at Optrafair. 250 people have already booked for the lecture, the lecture theatre holds 150 people. The small print says first come, first served, you have been warned.

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