This profession has made Optician's editor a very happy man. Year after year Optician calls on the profession to enter the Optician Awards and share their agonies and ecstasies with their peers and competitors. We know this is a big ask. Optical professionals are busy people and time spent entering our awards is time not spent consulting and dispensing.
This year I can report that Optician readers have taken our pleas on board - and some. The number of entries to the Optician Awards is more than double that of last year and way in excess of any other year before that. This makes me happy not just because more of our readers have engaged with the journal or that more of our readers will receive the recognition they so richly deserve, but because it is an indication of the confidence the profession and the business has in itself.
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