No one can complain that 2010 has stumbled into life amid a dull post-Christmas depression. This new year is the first in a very long time to start on an upbeat note with positive financial news, a general election in the offing and change in the air. Even the weather is providing a fresh, bright and sunny, if somewhat chilly, backdrop to it all.
It's a great reminder that confidence is a very powerful force. The way people feel and the way they are perceived can have a very strong influence on how they act and how others regard them.
Positive thinking does work. One of the most powerful confidence boosters in the optical world is an Optician Award. It is truly amazing to see the effect winning an Optician Award can have on a practice. The Award doesn't make the practice better or different but it's a tangible manifestation of excellence and it sends staff confidence through the roof.
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