Causing a kerfuffle this week has been Pop Specs, the kiosk-based opticians and eyewear brand as seen on Dragon’s Den. Pop Specs describes itself as a more than just an eyewear brand, but a ‘revolution in the eyewear industry,’ with glazed spectacles or sunglasses in under 20 minutes, if your prescription falls within the range of lenses it holds in stock. If not, waiting time falls more in line with regular optical practices.
There’s nothing wrong with any of that, but the company’s partnership with online takeaway food provider Just Eat (News page 4) has polarised opinion in a way that’s rarely seen with industry news. Threads on LinkedIn and Facebook have seen most practitioners fall on the side of ‘this is devaluing the profession’. Those outside the optical industry have praised the move, with several describing it as ‘genius’.
Register now to continue reading
Thank you for visiting Optician Online. Register now to access up to 10 news and opinion articles a month.
Register
Already have an account? Sign in here