Opinion

View from the high street: Don't fall for the confirmation bias

I very much enjoyed reading ‘The plight of the employed OO’ by an anonymous practitioner in a recent edition of Optician, as it is always interesting to hear an alternative viewpoint

I very much enjoyed reading ‘The plight of the employed OO’ by an anonymous  practitioner in a recent edition of Optician, as it is always interesting to hear an alternative viewpoint. But without wishing to sound critical, I couldn’t help but sense a small element of ‘multiple bashing’ in the article.

Despite the commercial pressures we all face, the author seemed to give off the impression that practices like shortening appointment times or sales-based incentives for staff were not accepted by independents. It may be that all their costs are covered solely by the eye examination fee, and therefore selling spectacles and contact lenses is purely supplementary - but I doubt it.

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