M&S Opticians and Owl Optical plans to expand into 55 of the national retailer’s sites by April, 2023 including recent openings in areas such as Birmingham, Southampton and Kent.
Nicholas Georgevic, chair of Owl Optical, said: ‘Working in partnership with M&S, we aim to offer a market-leading optical and hearing care service across the whole of the UK - spanning M&S glasses, designer brands, sunglasses, and our comprehensive hearing care customer proposition.’
An omni-channel approach has been adopted by M&S Opticians, with patients able to visit in-store and book appointments online, as well as view, try-on and purchase M&S and third-party branded frames.
Sacha Berendji, group property, store development and IT director at M&S said: ‘Feedback from our trial showed that customers loved the convenience of having an opticians within our store, and we’re really excited to be introducing the service to more stores across the UK and giving customers even more reasons to shop at M&S.’