
If you pay attention to the trade show circuit (and nobody would blame you if you didn’t), then you’ll know that Vision Expo East has relocated from Manhattan’s Javits Centre to the warmer climate of Orlando and the Orange County Convention Centre.
But this hasn’t been your average trade show relocation. Yes, it’s still on the east coast of the US, but at more than 1,000 miles away, it looks and feels like a different event.
Vision Expo’s move to Florida presented the organisers of Loft NYC, a spin off event for independent eyewear brands held close to the Javits, with an opportunity to build on the show’s growth and mark the event’s 25th anniversary in style.
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