Dealing with enquiries about contact lenses

Handling enquiries about contact lenses effectively requires knowledge as well as questioning and listening skills. What to a potential patient can seem a very straightforward question, ‘How much are your contact lenses?’, is in reality one that requires a great deal of information about the patient concerned if an accurate answer and quotation is to be supplied. The typical scenario is that little information is known about the patient. At the same time, the prospective contact lens wearer understands very little about the process of being fitted with contact lenses, what choices are available to them and how to go about buying them.