Vision Expo East: The shapes of things to come

A major talking point at this year’s Vision Expo East was technological innovations with the potential to galvanise the industry. The dedicated Eye2 Zone showcased, among others, the upcoming Google Glass product and Carl Zeiss Cinemizer video glasses.

While attendees and exhibitors discussed the possible ramifications of wearable technology at every opportunity, the main aim of the show for many was still discovering new frame styles to differentiate and drive practice growth in the coming months.

New frame designs from l.a.Eyeworks are regularly a highlight of North American tradeshows and its spring collection, launched in New York, did not disappoint.

The brand, which will celebrate its 35th anniversary in September, is known for its use of striking colour along with imaginative design details. The 18 new optical designs, across both the main l.a.Eyeworks brand and the Fiction diffusion line, include structural details that relate to either architecture or industrial design. Materials for the collection are stainless steel and acetate.