News

Bono signed up for vision campaign

Eye health
Eyewear brand Revo and U2 lead singer Bono have announced a partnership to help prevent vision impairment and blindness

Bono RevoEyewear brand Revo and U2 lead singer Bono have announced a new partnership to help prevent vision impairment and blindness.

The initiative, called ‘Buy Vision, Give Sight’, was expected to drive $10 million towards improving access to eye screening, prescription glasses and eye health care in under-resourced communities around the world, a statement said.

When a patient purchases a new pair of Revo sunglasses, $10 from the sale of every pair will be donated by the eyewear firm. To execute the campaign, Revo and Bono were partnering with the non-profit organisation Brien Holden Vision Institute.

Register now to continue reading

Thank you for visiting Optician Online. Register now to access up to 10 news and opinion articles a month.

Register

Already have an account? Sign in here

Related Articles