Dollond & Aitchison is returning to TV advertising after a break of seven years.
Dollond & Aitchison is returning to TV advertising after a break of seven years.
A national campaign featuring two animated characters, Stan and Clare, will hit the screens from March 12.
The ads will highlight quality of service and contrast it to what it calls the 'sausage machine' treatment at other opticians, and will be backed by press coverage and in-store material.
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