u Following the success of its sunglass Ôshop in shopÕ at London department store Selfridges, David Clulow has just launched a state-of-the-art optical centre in the store. The outlet is part of the new concept Health & Wellbeing area and will allow fashion followers to stop for an eye examination during their shopping trips.
The centre will offer up-to-date equipment and services, including 3-D imaging for frame selection. Clients can be called to their appointment or to collect their frames by text message and there will be a one-hour prescription service from the opening date of November 27.The company points out that the eye test will include basic health tests and an eye strain check as well as the eye examination and health and lifestyle analysis. Clulow at Selfridges will also offer designer frame brands including Prada, Chanel, Gucci, Alexander McQueen and Philippe Starck.
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