Safilo has agreed a worldwide licensing deal for the design, manufacture and distribution of optical frames and sunglass collections from the Estée Lauder-owned cosmetics company Bobbi Brown.
The agreement will run until December 31 2018, with the first collection of optical frames and sunglasses scheduled for launch in spring 2014.
'I am excited to embark on this new journey with Safilo. I believe that makeup is a way for women to feel and look like themselves, only prettier and more confident. As a makeup artist, I have looked at women's faces for over 20 years and believe that my beauty expertise will translate naturally into eyewear, identifying the best silhouettes and colours for a woman's face shape, skin tone, and lifestyle,' said Bobbi Brown, founder and chief creative officer of Bobbi Brown Cosmetics.
