Mido is primed to expand

The 37th Mido show, at the new venue of Milan's Rho-Pero Fairgrounds is already sold out, with organisers considering the possibility of adding a sixth pavilion.

The show, from May 4-7, has already increased its surface area 10 per cent over 2006, with an 8 per cent increase in the number of exhibitors from around the world. Frame and sunglass manufacturers will occupy pavilions 1-3 and 5, while pavilions 2-4 will be divided among lens makers and international group stands. Mido Design Lab, previously known as Mido Trend, will be in pavilion 7. All pavilions will have new service and relaxation areas like the Exhibitor's Lounge.