Myopia awareness drive announced

Parents and ECPs will be asked to ‘Keep an Eye on Myopia’ as part of the Brien Holden Vision Institute’s (BHVI) 2023 Myopia Awareness Week from May 22-26. 

A range of educational and awareness resources for practitioners, parents and advocates of myopia awareness will be provided by BHVI, with this year’s focus on making myopia management an essential part of children’s eye health. 

‘In the last few years, there has been an incredibly concerted effort from leading researchers and producers of eye health technology to develop robust treatment methods for slowing myopia progression. We are now at a critical stage in the effort to curb myopia, where we have the tools to create meaningful change. It is now time to engage the entire eye health community,’ said BHVI CEO Yvette Waddell.