Bloomberg this week named online eyewear retailer MyOptique as one of the breakthrough businesses in its inaugural Bloomberg Business Innovators list.
The judging panel convened by Bloomberg included leaders of finance, technology, social enterprise and fast growth sectors.
'We’re extremely excited,' said MyOptique CEO Kevin Cornils. ‘We led the market by introducing the first free home trial for glasses – now used by over half of our first-time customers. We also introduced the first 3D video virtual try-on in Europe using augmented reality to help our customers select the right pair from anywhere they like. And we have also led the market in developing several of our own eyewear brands, including our best-seller, London Retro, to provide our customers with a designer look for less than they’d pay on the high street.'
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