Sauflon has embarked on the next phase of its rollout to the US contact lens market – assembling a management team and citing daily disposables as the country’s fastest growing market.
During the Vision Source conference in Boston last month the UK contact lens firm announced its private label partnership with Vision Source, the biggest optical alliance in the US market with over 3,500 registered partners.
The tie-up was ‘a massive boost straight off the bat’ for the brand, a spokesperson told Optician.
It meant the clariti 1day range would be available through the Vision Source network under the private label brand Fresh Day.
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