Specsavers stumped by cricket complaint

Specsavers has apologised and faced court proceedings brought by England cricket star Kevin Pietersen.

During this summer’s Ashes series the multiple published a ‘Should’ve Gone to Specsavers’ advert which suggested that Pietersen may have tampered with his bat in an attempt to prevent Hot Spot technology working. A statement by Specsavers last week said: ‘We did not intend to imply this suggestion. We accept that this allegation is untrue and that Kevin Pietersen did not tamper with his bat. We apologise unreservedly for any distress and embarrassment our advert has caused to Kevin Pietersen. We have removed the advert from circulation.’

A legal case was then scheduled for London’s High Court this week where it was reported the cricketer accepted ‘substantial undisclosed libel damages’.