Sunglass Hut unveils new store concept

Sunglass Hut yesterday unveiled its new store concept at the Oracle Mall in Reading.

The store is the first of the chain's 1,800 global stores to display the new format.

Described by the retailer as 'a clean, contemporary interior space with modern fixtures' the new store concept also puts designer brands squarely in the spotlight. The retailer has also taken the decision to move away from locked display cabinets.

The store concept will be rolled out to all Sunglass Hut stores throughout 2007/08.