Opinion

Optician's new website is up and running

Well it took at little time but we are there. Optician has a new Wordpress website complete with a rolling news service, interactive CET, galleries and much much more.

The development of the website has been a long time in the making with research, user panels, designers wireframes, user experience testing among the many things taking place.The result is a great looking website that offers all of the news, CET and jobs that people want but with the added bonus of great looking features.The power of the web allows us to publish galleries alongside articles making the whole thing come much more alive.There are some exciting possibilities with equipment coverage too with the OCT and imaging manufacturers very keen to work with us to provide users with more information.All of the news updates are linked in with our Twitter and Facebook coverage so things are really intergated.I think the arrival of the site may just be the start.

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