Opinion

The view from the High Street

Working in the centre of a cultural city like Bath means combining the old and the new. Locals and visitors love the place for its heritage - but, beyond the Georgian facades, they expect a sophisticated, cutting-edge service from their high-street retailers. Which is why, in the 16 years we've been practising in the city, we're ever mindful of the need to constantly update, to ensure we create our own 'attractions' that keep our visitors - our customers - constantly interested and impressed.

bathviewWorking in the centre of a cultural city like Bath means combining the old and the new. Locals and visitors love the place for its heritage - but, beyond the Georgian facades, they expect a sophisticated, cutting-edge service from their high-street retailers. Which is why, in the 16 years we've been practising in the city, we're ever mindful of the need to constantly update, to ensure we create our own 'attractions' that keep our visitors - our customers - constantly interested and impressed.

As with all Specsavers practices, we update the store interior on a regular basis. Our brief with our recent full shop-fit was to capture some of the city's cosmopolitan feel. Customers expect a comfortable environment, with a professional service and welcome, smiling faces, they also expect to see 'progress'. They want to see us investing in new technology and processes - particularly if this enhances our service and product delivery, and means that their visit runs more smoothly.

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