Menicon UK has appointed Henrik Bo Larsen as professional services manager for Europe to support a closer working relationship between the contact lens company and eye care professionals.
Optometrist Bo Larsen said he would work with the Menicon’s marketing division to increase communication about products to optical practices and the public.
‘I’m looking forward to supporting ECPs in every way possible in their efforts to introduce more of their patients to lenses. Menicon has great potential to attract those who have yet to try contact lenses for the first time as well as those who have rejected them in the past,’ he said.
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