Organisers of Mido 2025 have revealed a series of updates, including the renaming of the historic Otticlub, enhanced digital tools and changes to the exhibition layout.
The Mido app has been upgraded to streamline management of activities at the show and enhance networking opportunities, even after the show’s conclusion.
The official mido.com website has been optimised for inclusive navigation, with dedicated functions for users with motor and cognitive disabilities.
Exhibition spaces will be reorganised to accommodate new exhibitors and expand select stands. In addition, the Academy will be relocating from pavilion 2 to pavilion 6.
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