Time for bubbles at MyDay launch

Contact lens firm Coopervision held a launch event for its MyDay toric daily disposables last week featuring a guest talk by professor and researcher Dr Shehzad Naroo.

Around 160 practitioners were invited to ME London on The Strand, where they were treated to edible bubbles (see picture), refreshments and three CET points.

Dr Naroo presented research showing the optimised ballast technique used by Coopervision contact lenses, now including MyDay toric, was most helpful in reducing lens rotation and rotational recovery in wearers.

Coopervision UK head of marketing and professional services Mark Draper also described the oxygen delivery properties of the long chain Smart Silicone material used for MyDay toric during the event.